Category: Content Marketing

Why You Need to Add Email Marketing to Your Content Marketing Strategy

  Did you know that, on average, brands see a $36 return for every $1 spent on email marketing? That’s an insane ROI! If you’re not leveraging email marketing, now is the time to start. In this article, we’ll explain why email marketing has such a high ROI, the steps to add your social media…
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A Basic Guide to Smartphone Photography for Content Creation

  I recently went on a trip with a group and quickly became the go-to “photographer”—and by that, I mean me and my phone. Others tried to return the favor, but I politely declined, opting for a selfie instead. Once they saw the results, I was bombarded with questions about how I made it look…
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Content Marketing: Playing the Long Game for Lasting Success

  Here is a hard truth: most content marketing channels won’t pay off immediately. Content marketing relies on the customer finding your channel and taking an interest in it. For many channels, it takes a bare minimum of six months to grow your digital presence enough to start seeing statistically significant results.  Content marketing may…
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