Schools are the heart of their communities. But for many, their presence in the community begins and ends at the school doors: pick-up lines, drop-off traffic, and the occasional flyer sent home in a backpack. The reality is that schools are tasked with something much bigger than education alone. They are responsible for communicating with…
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So, you and your team have invested a good amount of time and effort to improve your social media strategy. You’ve set up your Facebook page and Twitter account for your business. Maybe even an Instagram or Pinterest account too. You’ve developed a thoughtful content strategy that takes all your priorities, audiences, budgets, and timelines…
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In an ideal world, a successful Facebook Business Page should amplify your brand, generate leads, and foster engagement with your audience. Most small business owners create a Facebook Business Page with the best of intentions. Unfortunately, they’ve created or curated their Page with little knowledge of basic marketing or how the platform works. Because of…
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